Cluster-relevant researches

Átírás

1 Cluster-relevant researches Various international, national and regional primary researches to boost efficiency of: - Cluster Facilitators - Cluster companies

2 Evaluation of National Program GVOP alintézkedés értékelése

3 Observations 24 beneficiaries Average of 16 m Ft subsidy Applicants are typically non-profit organizations Dominance of Central and Western Hungary

4 Overall conclusions No econometric analysis could have been elaborated to prove the success of clustering The success of the CI depends on the quality and commitment of the Facilitator, or Facilitator organization Those CI are more successful, which are build on formal group of companies irrespective of state subsidy Unfortunately many of the Cluster Organizations serve purely as income-beneficiary of the subsidies Clustering is important, but not in terms of quantity. National number should not exceed

5 Self-Evaluation of Regional Clusters PBN own research with Austrian partners

6 Clusters and Networks 6

7 Austrian-Hungarian Cluster Facilitor survey 1. Marketing/Sales performance improvement activities 2. Innovation related activities 3. 0=not realized; 1=to some extent; 2=realized 4. Rating the Attributes 5. Displaying the Attributes

8 CIs frequency 100% actively helps generation of new project ideas l 95% supports access to financial funds 85% orgnaizes co-operation with universities 80% assists representation on fairs 70% organizes courses and trainings 70% active in assisting settlement of new investors 8

9 Segmentation of Cluster Organizations Members of the Cluster Segments: Mechatronics and Vehicle: Visiotech, Mechatronika, Járműipar Renewable: Pellet, Megújuló Energia Logistics: Sopron Logisztika, Pannon Logisztika, Szállítmányozási Info-Communication and Media: IT Vas; IT Sopron, Média, Tartalom és Tudásipar Rural development and Thermal: Borászati, Öko, Termál, Borászati Wood and Furniture, Textile: Pannon Fa- és Bútoripar, Bútor Győr, Textil Human-resource development: Professio, Képzési 9

10 Visualization of the Results

11 Breakdown by Focus Innovation Marketing

12 Average rate of Results Regional average Marketing and Organization 1,53 Structural regulation and operational standards 1,57 Information and Communication 1,42 Common presence organization 1,5 Generation and support of co-operational projects 1,63 Innovation 1,056 Innovative services indirectly assisting the production 1,03 Innovative services directly assisting the production 0,86 Other innovation services 1,18 Other services offered for further regional players 1,15 Training programs 1,06 12

13 Identification of Benchmarks Excellence Dynamic Marketing Partnership Visiotech Jármű Borászat Bútor Győr Marketing and Organization Mechatronika Öko Termál Structural regulation and operational standards Visiotech IT Vas Termál Média Information and Communication Mechatronika Öko Textil/S. Log. Bútor Győr Common presence organization Mechatronika Textil/Professio Borászat/PanFa Bútor Győr Generation and support of co-operational projects Visiotech Járműipari/Pellet Megújuló/Termál Média Innovation Visiotech IT Vas Borászat Innovative services indirectly assisting the production Visiotech IT Vas Szállítmányozási Képzési Innovative services directly assisting the production Mechatronika/Visio. IT Vas/Járműipari PanFa/IT Pannon Bútor Győr Other innovation services Mechatronika/Visio. Öko/IT Vas/Jármű Borászat Bútor Győr Other services offered for further regional players Mechatronika Textil Szállítmányozási Bútor Győr Training programs Visiotech Öko/Professio Borászat Bútor Győr 13

14 Cluster Companies Evaluation PBN own research based on international know-how

15 Fast analysis Comparing to SMEs Can be filled out in 5 min. Fast snap-shot To draw attention Prepared for Textile and Thermal

16 Fast analysis - Visualization 14 Spa-s Graphical visual Easy-to-Read Action plan program 16

17 Benchmarking analysis recommendations Recommendation by company 17

18 Detailed Management Analysis PBN own research based on international know-how

19 Breakdown 200 regional SMEs in Western and Southern-Western Hungary 600 foreign businesses - Austria, Germany, Slovenia, Italy, Poland Breakdown of researched SMEs 19

20 INNOVATIVENESS AND COMPETITIVENESS Cégem

21 PRACTICE AND PERFORMANCE Cégem

22 Innovation Overview management-driven (top-down) market-driven (bottom-up) customer-driven (downstream) supplier-driven (upstream) 22

23 Trend Analysis PBN own research

24 Trend-analysis Western Hungarian clusters are invited to a 6- month trend analysis 200 SMEs researched, for the 3rd consecutive time in 2012.

25 Overall business performance in Western Hungary -0,99 7,03 8,58 13,15 2,48 0,51 21,89 3,98 1,02 domestic market international market production stocks turnover EBIT investment employment research-development 0% 20% 40% 60% 80% 100% Previous half-year PBN own survey among 200 SMEs 29,14 32,62 27,77 5,74 38,31 23,62 33,66 25,5 decrease stable increase domestic market international market production stocks turnover EBIT investment employment Central Office: H ,22 Szombathely, research-development Zanati út Next half-year 0% 20% 40% 60% 80% 100% decrease stable increase 25